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Brand USA, Qantas host agent Best of USA Experience Day

In partnership with Brand USA, Qantas has hosted a Travel Agent Experience Day on the Best of USA, providing an interactive and unique learning experience for travel consultants at its Centre of Service Excellence and aircraft hangar in Sydney.


With over 160 travel agents in attendance, the Best of USA Experience Day was designed to further enhance selling skills for Qantas in partnership with destinations across the United States.  



All sessions were educational and interactive, with the first half of the day focused on learning about Qantas’ innovative approach and focus for the future - including a session on board an A380 in the hangar. Agents then moved to Qantas’ Centre of Service Excellence where they received training in how to sell unique offerings of Brand USA’s destination partners: LAX Discover Los Angeles, Las Vegas Convention and Visitors Authority, NYC & Co, Hawaii Tourism Oceania, Visit Dallas Fort Worth, San Francisco Travel and San Francisco International Airport.   


Following the event, top tier sponsors Los Angeles and San Francisco will also engage in a 12-month training plan via Qantas’ agent platforms, including its industry-leading Learning Hub.


All training sessions and footage from the Best of USA Experience Day are now available for agents to access on the Learning Hub.


Matt Fletcher, Brand USA Director, Australia and New Zealand, said: “One of the main reasons that people love travelling to the USA time and time again, is the incredible diversity of destinations and experiences to pick from. However, with all of the choice on offer, one of the things we hear most from travel agents is the need to have all the latest information on the destinations. The Best of USA Experience Day was a perfect opportunity to train on all the latest developments in each of the unique destinations featured.”


Rob Harrison, Qantas Head of Agency Partnerships and Business Events, said: “It was great to see such a strong turnout of agents from right across Australia at our Best of USA travel day hosted in partnership with Brand USA.  The USA is an important and growing market for Qantas, both with our own flights to Dallas, Los Angeles, New York, San Francisco and Hawaii and our codeshares across the country. The Best of USA Experience Day provided a great forum to educate our valued trade partners about Qantas’ latest innovative products and services, along with everything the United States has to offer, making the proposition even easier for them to sell.”


Qantas operates more than 46 return services each week from Australia to the United States, including flights to San Francisco, Honolulu, Los Angeles, New York and Dallas Fort Worth. Qantas offers more than 1.5 million seats on its own aircraft between Australia and the United States each year.


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Published: 22 October 2017

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