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Ecotourism Australia recognises Accor sustainability efforts in Queensland


Four of Accor’s Queensland hotels have had environmental initiatives recognised by a leading sustainability certifier.

Accor's Queensland hoteliers celebrate their Ecotourism Australia certification.

Australia’s largest hotel operator has seen four of its Queensland properties achieve industry-leading sustainability goals with the promise of plenty more to come.

Sofitel Brisbane Central, ibis Styles Brisbane Elizabeth Street, Novotel Brisbane South Bank and Pullman & Mercure Brisbane King George Square have all been Sustainable Tourism Certified by Ecotourism Australia, a leading organisation in sustainable tourism certification.

The properties each demonstrated a commitment to sustainable practices and environmental stewardship, making them leaders in eco-friendly hospitality in the region.

Over the coming months, Accor will enrol a further 150 Pacific hotels into the Sustainable Tourism Certification program for assessment and potential certification.

“Sustainability is redefining our business model and we are proud to lead the industry forward by investing in our sustainability actions and activities in the region,” said Accor Pacific CEO, Sarah Derry.

Novotel Brisbane South Bank was one of the four properties certified.

“This achievement is a testament to our dedication to sustainable practices and our commitment to environmental stewardship,” Derry said.

“We believe that responsible tourism is crucial for the long-term well-being of our planet and we are proud to lead the way in eco-friendly hospitality.

“Global initiatives include ambitious targets for reducing energy consumption, water usage and waste generation across all Accor hotels, apartments and resorts.”

Ecotourism Australia’s Sustainable Tourism Certification program was introduced in 2022 and the standard is recognised by the Global Sustainable Tourism Council (GSTC).

“We are delighted that Accor Pacific is leading the industry across Australia and New Zealand with this commitment to achieving international best practice sustainability using Ecotourism Australia’s 30 years’ experience in sustainable tourism,” said Ecotourism Australia CEO, Elissa Keenan.

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Written by: Jon Underwood
Published: 13 September 2023

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