The Japan National Tourism Organization (JNTO) and Tourism Australia have signed a Memorandum of Cooperation (MOC), designed to boost two-way travel between Japan and Australia.
Strengthening ties between the two countries, the agreement will see collaboration on destination marketing activities.
JNTO President Ryoichi Matsuyama and Tourism Australia Managing Director John O’Sullivan signed the deal at the Japan-Australia Tourism Seminar, jointly hosted by JNTO and the Japan Association of Travel Agents (JATA) at the Sydney Hilton.
In attendance at the event was Prime Minister of Japan, Shinzo Abe, who called on both countries to enhance their bilateral tourism cooperation.
During his address, Mr Abe said Japan was in the process of improving its tourism services towards the 2020 Tokyo Olympic and Paralympic Games.
He also touched on Australia’s charming coastlines, and food and wine. Around 150 travel industry representatives attended the event.
For more information on travel to Japan, visit www.jnto.org.au.
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