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Have you been ‘joyced’?

There was once a time when the word ‘selfie’ simply did not exist, when the term ‘social distancing’ was barely uttered and a cheeky ‘quarantini’ would simply be confused as a typo. 


The evolution of language is a magical thing. I have a particular fondness for the Aussie vernacular. Nothing better describes skimpy swimwear (as modelled by Tony Abbott) than ‘budgie smugglers’. The use of ‘yeah, nah’ captures perfectly our take on yin and yang. 


And now there’s a new term that has been coined in the wake of the resumption of travel post 2020/1: JOYCED. 


Qantas chief executive Alan Joyce has been criticised for his actions during the pandemic (namely cutting staff), which many believe are at the core of the issues facing the flag carrier now. So, whenever people have complained about delayed or cancelled flights, airport queues or lost luggage, #joyced has come to accompany the post.



In fact, when @MGliksmanMDPhD suggested nominating “joyced’ for the Macquarie Dictionary’s word of the year, @Huge-spinner gave the following definition:



  1. To be screwed over by business (eg: Can’t believe they joyced me with hardly any notice)
  2. To be left disappointed and angry (eg: I was left joyced by the poor service)



Travel agents in particular have felt they have been joyced, as Qantas cut back agent commission to one percent.


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Published: 15 August 2022

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