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Sell more scratchies, or else: Ryanair cabin crew threatened

Ryanair cabin crew found not selling enough perfume or scratchcards onboard flights have been threatened with disciplinary action and could face changes to their working hours unless they up their game.


Cabin crew members who had failed to sell more than €50 (AU$78) of products were sent letters from the recruitment firms that supply staff to the Irish low cost carrier, criticising them for their poor performance, The Guardian reported.


“This performance is not acceptable and it is clear that you are simply not doing your job on board,” the letters read.


No longer the ‘trolley dollies’ of ages past, cabin crew today are valuable members of airline staff primarily tasked with the safety of passengers.


This is true even for Ryanair, at least according to the carrier’s operations manual, which states that the function of cabin crew is indeed “primarily for the safety of passengers”.


Ryanair had not seen the letter sent to cabin crew so could not “comment in detail”, but said that “[the letter] clearly does not set any ‘targets’ which must be met”.


“As the letter makes clear, any individual, who consistently, and markedly, underperforms, may face disciplinary proceedings ‘if there is no significant and sustained improvement’,” it said.


The sale of inflight merchandise brought in some AU$2.6 billion in ancillary profit last year (27% of the airline’s revenue). The airline wants to increase this to 30%. 


Written by: Gaya Avery
Published: 27 November 2017

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